Free AI Instagram account audit
Last updated
Before you chase viral ideas, check the account they’ll land on. Optimirox reviews an Instagram profile with AI and gives it a score out of 100, the three changes worth the most and what’s already working — free on every account, with no card and no password.
The review is written in plain language, so you know what to change this week rather than reading a wall of metrics. Pick a schedule and it runs again on its own, for free, so you can see whether your changes moved the score. Once the account is in shape, search Reels in your niche, break down the ones that broke out and turn them into scripts or finished animated videos.
What you get
A score out of 100, the three fixes worth the most and the things already working that you should keep doing — in plain language, so you know what to change this week. Every point quotes a figure from the account, like a posting gap or a median view count, so you can see why it was made.
What the review checks
23 checks in three areas. The profile: a Business or Creator account, public, a recognisable photo, a searchable keyword in the Name field, a bio that says what you do, for whom and where, a clear next step, a working link, contact buttons, category and location, Highlights that answer buyers’ questions, and the customer’s language. The content: how regularly Reels go out, whether the account looks alive, long silences, Reel length, the formats and hooks that work for you, captions and hashtags. The performance: reach beyond your followers, engagement, comments, whether success repeats and the follow ratio.
What’s free and what isn’t
The review of your own account is free: it runs when you add the account and then again every 2, 3 or 7 days, on the schedule you pick, so you can see whether your changes moved the score. It needs at least 4 public Reels to work from. Running an audit of someone else’s account — a competitor, a client — costs 3 credits on a paid plan.
No password
Add the public handle — Optimirox never asks for your Instagram password.
Then find what to post
Once the account is in shape, search Reels in your niche, break down the ones that broke out, and turn them into scripts or finished animated videos.
Questions about this tool
- Is the audit really free?
- Yes, for your own account: the AI review runs free when you add it and on the schedule you choose. Auditing another account costs 3 credits, and research and videos use the credits in a paid plan, from $8 a week; scripts are included.
- Is the score an Instagram metric?
- No. It is Optimirox’s own AI assessment of the profile, not a number Instagram publishes.